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It Takes a Village: The Rise of Crowd-Powered IT Services By @Exoprise | @CloudExpo [#Cloud]
We are in the early stages of a fundamental change in the roles and responsibilities of business IT
By: Patrick Carey
Nov. 24, 2014 06:15 PM
It Takes a Village: The Rise of Crowd-Powered IT Services
When was the last time you went to your favorite office superstore to buy a piece of packaged software?
Software as a Service (SaaS) and cloud storage have completely changed the consumer computing market. Other than Microsoft Office and a few resource-intensive applications for photo and video editing, everything else is either running in the cloud, delivered and managed from the cloud, or storing data in the cloud.
Business Computing Is Next
The question for IT teams is how to manage and maintain app service levels for users when everything about cloud-based apps is shared. The datacenter it runs in; the servers, storage, databases; the ISP networks delivering the apps. Almost all of the service delivery chain, except for a little bit behind the company firewall, is shared by their organization and lots of other companies using the app. There's no "one butt to kick" if there are problems in that shared infrastructure. Rather, there are many - multiple app and network providers - so finding the right one to kick is itself a big challenge, which can result in lengthy outages and poor user experience.
It Takes a Village
Three technology trends are fundamental to this transformation: Crowd Sourcing, Real-time Collaboration, and Big Data Analytics.
The common theme in all of the above is the ability to quickly solve problems by dividing them up and distributing them to a large, unmanaged group of individuals. Why not empower IT teams to do the same? As a user of Salesforce.com, for example, I'm inherently part of the global user community. It would be great if I could easily harness the power of that community, both passively (e.g., obtaining real user performance data from other customers) and actively (e.g., leveraging the crowd to globally test a DNS entry). This would allow me to scale my IT operational capacity as limitlessly as the cloud scales my compute and storage capacity.
However, real-time collaboration isn't just about tagging and text messaging. IT, in particular, needs real-time data collaboration with the crowd as well. In financial markets, stock exchanges provide this type of real-time data for securities, and investors (perhaps too readily) make decisions based on this data. In many ways, IT is becoming a cloud app broker for the business, and like their financial counterparts, IT can better serve its customers when it has this type of real-time crowd data access.
Big Data Analytics
The Rise of Crowd-Powered IT
We are in the early stages of a fundamental change in the roles and responsibilities of business IT, brought about by the irresistible benefits of cloud based apps and services. This transformation will be as profound as the changes brought on by desktop computing, server virtualization, or tablets. There are numerous challenges along the way, but as new tools and practices evolve, IT teams will find themselves able to support and accelerate business objectives in ways unimaginable before the cloud.
Should be fun to watch and participate.
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